Prime Real Estate

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Prime Real Estate is a real estate agency dedicated to selling properties. It has more than 15 years in the sector and began its activity in Brazil, in São Paulo.

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The challenge

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Get more contacts and communicate differently. A distinct positioning in the sector.

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The Strategy

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The real estate sector tends to communicate in a very similar way, always using the same phrases. The strategy involved using distinct and humorous copy, which corresponded to a new positioning.

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The services

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• Social media

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